The only Japanese make up guide you’ll need (fave shops, products and best value!)

Hello and welcome to my third video in my Japan 
shopping series. Today we’re going to go all in on the makeup. Japan is one of the best makeup 
destinations in the world and there is just so much to choose from. We’re going to talk about my 
favorite stores, brands to buy, how to prioritize, how to avoid mistakes. I will also be showing 
you everything I got and I will be trying it   out in front of you so you can make your own 
shopping decisions and have the best baseline possible for it. And I also do a lot of travel 
and food videos for Japan and East Asia and also some Europe as well. So, make sure to check out 
my playlist section on my channel and subscribe   for more. We’re going to go through all of this 
makeup and I’m wearing some of the products here as well. Let’s get going. One of the main issues 
with shopping in Japan is that there is so much   to choose from. So, it is easy to get overwhelmed 
and start overspending because you just want to try everything. You don’t have access to the same 
stuff at home. What I’ve done for my own shopping   is that I always focus on items that I tend 
to run out of. For instance, I do run out of a lot of base makeup such as foundation, powder. 
I never run out of lipsticks and lip glosses. So, I kind of forbade myself to buy lipsticks and 
lip glosses on this trip because I have way too   much of that sitting around at home and it doesn’t 
make sense for me to buy more of it. And in Japan, you can get a lot of stuff. There is a lot of 
J-beauty, of course, but there is also a lot   of K-beauty. My favorite places to buy makeup in 
Japan are one, Don Quijote, huge discount store with a lot of different brands. It is sort 
of iconic at this point with their song and   everything. Matsumoto Kiyoshi, more like a regular 
drugstore, but they do have some high-end items, too. It’s a lot more of a calm shopping experience 
than you would find at Don Quijiote. It is pretty much two different worlds. I also enjoyed shopping 
at Cosme, which is this big Sephora-like store in Tokyo and Osaka. They have everything between 
western and eastern brands. There is nothing that you won’t find there. It’s three floors 
and it is huge. For Korean beauty products,   I enjoyed shopping that in Shin-Okubo, which is 
the Korea town of Tokyo, and they have tons of different beauty stores lined up along one of 
their streets. You will find all the K-beauty   stuff there at good prices. My focus for this 
trip was a) focus on items that I generally run out of and b) focus on items where I do use a lot 
more expensive equivalents at home. A lot of Asian brands have similar quality to a lot of high-end 
makeup brands in the West, such as the Kat Von D tattoo eyeliner. Super expensive eyeliner in 
Europe. Essentially the same quality as one   that I’m going to show you right here. So, I tend 
to stock up on those things that are a lot more affordable in Japan or East Asia in general, but 
have the quality that is equal to high-end Western brands. And that is my top tip for you as well. 
Find those products that really deliver in terms   of quality but at a fraction of the price that 
you would find at home. As for brands, my go-to choices were Cezanne, CanMake Tokyo and also some 
Kosé here and there. And I also got a few K-beauty products with random brands that I am not too 
familiar with, but I’m very excited to try them   and see how they will work out for me too. This 
is my third video in my Japan shopping series. I have one general video with a lot of shopping 
tips, souvenir haul, my food haul, and I also have a dedicated skin care video with all of these 
skincare that I, as 31year-old with a few fine lines here and there, and oily skin got on my trip 
to Japan. So, make sure to take a look at my Japan playlist once you’re done here. So, you can take 
a look at those videos as well and start planning   your own trip. Let’s get into the haul. Starting 
with base makeup. The first product that I got is this LANEIGE cushion matte foundation. Now, I’ve 
used cushion foundation quite a lot before. My main thing that I observed by using it is that it 
tends to run out a lot faster than regular western bottle foundation does. For that reason, I don’t 
buy much of it because it’s not as cost effective. But I was a bit too curious about trying the 
LANEIGE foundation and it is the one I’m wearing right now. and I will evaluate how it stays on 
me as an oily skin type. I do have high hopes for it because I love LANEIGE as a brand. I was 
really excited when I saw this in the store. So,   generally what I look for when it comes to base 
makeup is medium coverage and a matte foundation. The glass skin thing and dewy skin vibe is not 
really my thing because I sort of end up there   anyway and it mostly ends up looking greasy. 
Next, we got the Cezanne Poreless Concealer, which is essentially a primer. Actually, it is 
supposed to make your pores appear smaller. So,   I use it on my nose. I’ve used it a few times 
already, and I really enjoy how it works. I feel like this product has a lot of similarities to two 
other Western primers that are a bit more in the high-end spectrum. The Benefit Porefessional 
Primer as well as the Smashbox Photo Finish Primer, but this one truly comes at a fraction 
of those prices. So, it is a lot better bang for your buck and I will be repurchasing this one 
on my next trip to Japan because I’ve gotten   so much use out of it already and I feel like the 
quality is really good for the price point. Next, we got the Can Make Color Mixing Concealer. I 
bought this mostly because of the hype because   I was looking at other videos of what people were 
buying and what they were recommending. This was one of those products, but I’m really happy that 
I got it because it was, first of all, a really   affordable concealer, and I feel like it works 
really well for my under eye area. I like that it has more than one color, too. You can see it has 
three different ones right here. I feel like it   has a really good coverage, especially considering 
the price point. You have to pay a lot more for similar quality in the West. Highly recommend 
getting this one. It works super well for me. I   really like how they have made it. They have this 
mixing space as well, so you can mix the various shades right here and get your own customized 
shade. I’m really impressed with this one. And   along with the foundation that I picked, I had to 
get the matching powder from LANEIGE as well. So, you can see that one here. It is supposed to 
be blurring, oil control, and smoothing, which   are all very good traits that I really like for my 
makeup. It has this really cool packaging. You can see it here. You actually can’t see the powder, 
but when you touch it, I will show you a B-roll   clip here, you can see that powder actually comes 
out. In one way, that is good, but in another way, you really have no idea how much product that’s 
really in there. So, it could be really bad value for money, and it also doesn’t say anything. 
So, yeah, this could be bad value for money,   but the quality of this product is so far pretty 
good. I’ve tried it once, but I do think that my skin is getting slightly dewy from it, too. 
Maybe that is because East Asia tends to like more dewiness than we do in the West. That is also 
kind of a come and go trend. How dewy your skin is supposed to be. Unfortunately, my skin type is not 
a trend, but I like to keep it matte. So, we will see what this one does for me in the long run. 
It’s been a few hours since I put this on now,   so I maybe I shouldn’t be too critical. But, I 
feel like this is a pretty nice one. I feel good about wearing it. But we have yet to see if it is 
as effective as the other powders I’ve gotten or the ones that I usually go for at home, which is 
a mix of everything really. I don’t have a holy   grail powder that I always go for. I just go for 
the highest weight and the lowest price because I want to keep things cost effective. It is a 
product that I use a lot of. Next, we got the   FASIO eye airy stay powder. And I have yet to try 
this one. It is from Kosé, but I do think that the weight in relation to the price was really good. 
It was a very cost effective purchase. And I think I swatched it in the store as well and I liked how 
it came out on my skin. Next, I got the CanMake Marshmallow finishing powder. It is one of those 
viral products that everyone keeps recommending.   I got the primer packaging and then I also got a 
refill version here because in Japan it is very popular to buy this once and then repurchase this 
and put this one inside this one again instead of throwing out the primary packaging. I have high 
hopes for it considering the virality. It has   SPF 50 and it’s supposed to be good at blurring 
out pores and making your skin look even and feel nice and plump like a marshmallow. And then we got 
the Suzanne poreless powder, which I went a little bit crazy with. This one also had really good 
reviews online. And for an oily skin girl like me, everything that says poreless, I will be right 
there because I do feel like my pores are slightly   larger than I would like them to be. But don’t we 
all, right? Well, I did go a bit crazy on this one because it was super affordable. So, I got these 
two in the original packaging, but then I also got these three refills, which is the same powder. 
I thought I got slightly different versions. They all look the same to me now. But yeah, this 
is supposed to be their translucent powder. So,   I hope I don’t get any white cast from this, but 
it looked good with the swatches in the store, so I have high hopes for it. And to me, this 
is generally just the type of product that I   need to consume a lot of over time. So, I buy 
as much of it as I can reasonably buy because the prices are a lot better than they are at 
home. So, that’s why we have five of them here, but this is pretty much half the price than what 
I would typically go for at home. So, it made a   lot of sense for me to stock up in Japan. And 
then we got the VT Cica No Sebum powder. I am all for no sebum product since it is essentially 
no oil. Everything that will help my oily skin, I am there. But this was very discounted as 
well. I believe that these two cost around $5, which is very good price. They’re kind of small in 
terms of volume. I realized that there’s not that much in these. Yeah, 5 g and you get two of them. 
If we compare it to this one where you get 8 g, you almost have twice as much in this one. It’s 
just a very good thing to keep in mind when you’re   shopping because it can be a bit of a scam with 
the amount of product that is in these. Okay, so we’re moving into eye products. And generally 
I found that East Asian products tend to be   really good in terms of quality when it comes to 
eyeshadows, eyeliners, mascaras, etc. They are just made for a different type of eye with shorter 
eyelashes and just a different layering of the skin, which requires a lot higher quality to stay 
on and look good for a full day. Once you have started comparing the two, it just generally feels 
like you get top tier quality in East Asia at low prices, whereas in Europe or America, you have to 
pay top tier prices to get top tier quality. So, of course, I appreciate buying these things 
in East Asia, and I tend to stock up a lot,   too. And we are starting with the Cezanne Eye Make 
Base, which is an eye shadow primer. I am wearing this one right now, and I do feel very good about 
wearing it. So far, it has done really good work   for my eyeshadow. I am hoping that this can 
somewhat replace my holy grail eyeshadow primer which is Too Faced shadow insurance because that 
one is a lot more expensive than this one. I would be very happy if I don’t have to maintain that 
Too Faced shadow insurance primer habit. Next, we got the Jill Leen eyeshadow mini palette 
in shade Ho2. It looks like this. And they had several shades available. This one was the most 
popular one that everyone seemed to be buying. So, of course, I wanted to get this one as well. It 
has some really nice shades, which you can see   here. I do feel like the pigmentation is really 
good, too. I’m wearing it right now. And I will also make sure to swatch a few shades for you so 
you can see exactly how pigmented is. I feel like there are a lot of light colors which work well 
for me and my fair skin. In my case, it gets very dark very fast when it comes to eyeshadows, and 
a lot of the darker shades I really feel like I can’t use without looking way too heavy. This one 
has a good balance when it comes to the shades and I look forward to trying it out more. Next, we 
got the very famous ISEHAN Kiss Me Heroine Make products. And I got one mascara. I’m surprised 
I only got one. I would have gotten more, but the thing I did with this was that every time 
I went shopping, I got one of these or one of these just to top up to ensure that I got over the 
5,500 yen mark so I could get things tax free. So, when I didn’t know what to buy in the stores to 
reach that mark, I made sure to just grab one or   two of these. Then I quit shopping after that. 
I feel like I didn’t have much structure when it comes to how much I bought of this. I should 
have gotten more of it because now I just ended   up with a little bit here and a little bit there. 
And that was three eyeliners and one mascara. If I had known and kept track of how much I’ve been 
shopping or how little, I would have gotten a few more mascaras at least. That’s a pro tip for you. 
have a little more structure and keep track of what you’re buying. And don’t just buy things 
without knowing what you already have in your   luggage. But generally, these are some of my holy 
grail products. I have been using them for years. The eyeliner is one of my absolute favorites. 
This eyeliner is actually my replacement for the Kat Von D tattoo eyeliner, which is a lot more 
expensive, so I really enjoy buying and using this one instead to save money. And generally when it 
comes to mascara, I only use East Station mascaras because since I am an oily skin type, mascara 
tends to fall off and just end up under my eyes. There are a lot of mascaras that generally don’t 
work for me and generally don’t dry fast enough   for me. This one is one of my favorites because it 
actually works well for me along with a few other East Asian mascaras that I did not find during 
this trip, otherwise I would have gotten them,   too. I also wanted to mention this 500 yen 
eyeliner from Minimum, which has turned out to be one of the best purchases I’ve made in Japan. 
It is just as easy to apply and lasts just as well as all of the other eyeliners I’ve mentioned, 
but costs half as much. I also found out the hard way that the Heroine Make mascara didn’t 
really cut it when it comes to summer in Japan,   as the humidity in combination with my oily skin 
made it very smudgy. This fiber wig mascara became my lifesaver this summer and it lasts even better 
than the Heroine Make one. They are both priced around the 1,400 yen mark. So, if you’re trying to 
decide what to get and you’re visiting for summer, try this. Next, we got the Can Make 3in-1 eyebrow 
pencil. I’m constantly on the hunt for slightly milder eyebrow products that aren’t as dark as my 
go-to option, which is the Anastasia Beverly Hills Dip Brow in the lightest shade. I still think 
that shade is a bit too dark for me and I feel   like I sometimes look too harsh when it comes to 
my eyebrows. So, I was hoping that this one could replace it. I am wearing it right now. Maybe I’m 
just not used to it, but it does feel too soft, a little bit too red for me in terms of the 
shade. I will likely not repurchase this one,   mostly because of the shade and because I like 
having the amount of control that the Anastasia Beverly Hills Dip Brow gives me when I apply 
it because you really can be very precise with that one. This one did not allow for that much 
precision, but this one was a lot more affordable than the Anastasia Dip brow. Next, we got the 
Cezanne drawing double eyelid eyeliner. What a tongue twister. Uh, this is a product that we 
don’t really see in the West. It is used to draw double eyelids on the bottom eyelid. So, you can 
get this Aegyosal is what they say in Korea. You highlight this under eye area to make your eyes 
look bigger and more open. I’m not really sure if it is suitable for non-Asian people. I haven’t 
really seen a western person where it looks good, but please challenge me on that because I 
got this simply because I was curious about   it and I did decide to try it on myself. I’m not 
really a fan of the look and I don’t think it did that much for me. I feel like I was mostly just 
drawing attention to my eye bag area. It may not be the best thing for me. I’m using the Korean 
term aegyosal since there is no proper English explanation for this type of makeup, but then you 
at least can look it up and see if it is something for you or not. I will allow you to judge how I 
did on this when I was applying it for the first   time. You can see it here. I’m a bit skeptical 
towards if I will continue using this one and how I would integrate it into my makeup routine. 
Next, since it was sitting on pretty much the same shelf, I got this BBIA powder pencil in the 
shade banana milk. I’ve done some reading on this because I wasn’t sure what it was. I just 
liked the texture and the consistency of it as I tried it in the store and I saw that a lot of 
other people had been getting it. So, of course,   I wanted to get it as well. It was also quite 
affordable. I’ve done some reading now. And this is just like it says really, a powder pencil. And 
you’re supposed to use it on your under eye area, the agio section, which we just learned about to 
emphasize that under eye area even more. You’re supposed to use one of those brown pencils to 
emphasize it first. That is step one. And then   you’re supposed to use glitter to some extent. And 
then you’re supposed to use this one at the very top, which is a powder. So, it will make that 
area look matte and nice and bright as well. Next, we got setting spray. And I 
feel like this is another one of   those products that are really expensive 
in the West, unnecessarily expensive, and they are really affordable in Japan. And they 
do have a lot of experience with humid weather,   which is a good cause for greasy skin and 
makeup that tends to melt off your face, especially in the summer in Japan. So, I do 
feel like they have a lot of experience with   this sort of product and that they could do this 
very well. So, I will try this one on camera. I got it in my mouth. Not very good. Uh, this is 
the Kosé Make Keep Mist. They have a pink version as well, which I’ve tried before, but I want to 
try this one as well since this was sort of a   summer version. It has this cooling effect on the 
skin and I wanted to give it a second go because to be honest, I’ve kind of forgotten how much 
of a difference it made to my skin. So, I wanted to take a closer look at it since everyone was 
hyping it up so much. But speaking from my memory, it didn’t make that much of a difference to my 
skin and the way my makeup lasted throughout   the day. And then the next product is another 
setting spray. And I haven’t tried this one, but I thought I would try it on top here 
just for the video and just get a sense of   what it feels like. This is the Cezanne 
Make Fix Mist. It is another frequently mentioned product online. It is supposedly 
very popular just like the Cezanne brand in   general. I have high hopes for it and we will 
see how it works on my skin. So, I will try little bit out of here. Doesn’t have as much of 
a scent. So, we will see how it lasts for me,   what it does to my skin and my makeup, and how 
well this makeup will stay throughout the day. But I will get back to you with what I think and 
which one is better than the other. And next, we got a few nail products because nail stuff is 
very affordable in Japan, and it’s a good place to stock up. The first product is the Can Make 
Gel Volume Top Coat. I usually tend to stock up on base coats and top coats because I do my nails 
on my own most of the time. I go to the salon and do gel nails when I’m going on a trip because then 
I feel like I can’t maintain my nails looking good for an extended period of time in my regular 
everyday life at home in Sweden. I don’t go to the nail salon. I do my nails on my own because 
I simply don’t want to maintain the cost of going   to the salon all the time. So, typically I go 
to the salon like two or three times a year and then I do the rest at home. So, for that, I need 
a new top coat. And this was a really affordable one. I am excited to try it. It is probably 
really good, too. It is a gel volume top coat,   so it has the gel effect to it, which I really 
like. Next, we got a regular pink nail polish. I only got one nail polish on this trip because I 
already had enough at home. But this is the shade that I am wearing right now, actually. So, you can 
see it right here. It is this pink neutral shade, which I really like so far. I’ve been reusing it 
like three or four times now and I’m just painting the same shade. I really like the quality and I 
especially like the quality for the price point   because these are really affordable. So, I highly 
recommend getting them in Japan. They have a huge shade range, too. Next, we got the Country and 
Stream Honey Nail Treatment and I’ve already started using this one. This is treatment 
oil for your nail beds and cuticles. Next, we got this nice little gift from my fiance. 
It is a glass nail file from Otaru in Hokkaido, Japan. Looks like this. I did not know that he 
was getting it, but I did complain at some point that I needed to get a new nail file, but this one 
was a lot cuter than what I was expecting to get. I really enjoy it so far. It’s been delivering 
very good results. So, I highly recommend this one if you’re going to one of those glass shops 
in Otaru. If you want to learn more about Otaru,   which is a really charming town with tons of 
good food and also a lot of glassware shopping, it is about an hour from Sapuro Hokkaido, which 
is also foodie heaven. But if you want to see more content from Otaru, Sapporo, and Hokkaido 
in general, you can check out those videos in my Japan playlist and get more inspiration for 
your Japan trip. I also wanted to mention the Gelme One nail polishes and UV lamp. You can 
get one of their kits for around 6,000 yen and create your own gel manicures at home. My pro 
tip for this is to pay attention to applying it properly and do many thin layers rather than a 
few thick ones. If you end up getting nail polish outside of the actual nail, make sure that you 
remove this before using the UV lamp. Otherwise, the polish will not seal properly and it will 
not last as long as it should. But once you’ve   learned to do this correctly, you will be able to 
get fabulous gel nails at home. Once I tried them and realized they lasted over two weeks, I became 
a little obsessed and got way too many colors. And unlike regular gel polish, they are really 
easy to peel off. And once you have the lamp,   I highly recommend trying these semi-curated 
strips as well for even more creative patterns and styles. Each pack comes with 30 strips and cost 
around 2,000 yen. Make sure that you seal them properly when applying and cut off the excess with 
a pair of scissors. Do not use the nail file for   that as you will get residue on the adhesive part 
and it will not stick properly. You can find both of these nail polish alternatives in stores like 
Cosme, various stores in Shin-Okubo, Don-Quijote, Loft and Hands. And it turns out that Ohora 
even has a gacha for their Disney collection. Next, we got the viral Kahi Multi Balm. This 
is supposed to do wonders for your skin. You’re supposed to use it on your fine lines to 
make those less visible and smoothing out your appearance pretty much. It is one of those viral 
products that there was a lot of fuss about when it came out. It is also slightly more expensive 
than your typical drugstore stuff. I have the   eye balm since before for the under eye area. 
I can show it to you right here. Bringing out my makeup bag. So, this is the Kahi eye balm. I’ve 
used a lot of it so far, so I am soon to run out, which is why I got this next one. I didn’t want 
to get the exact same one because I feel like this   one hasn’t really done as much for me as I hoped. 
It does moisten up my eye area, but it doesn’t really help when it comes to putting on the actual 
makeup because the makeup and especially the   concealer still clings onto the fine lines. So, my 
hope is that this one will be better since this is the general balm and it is the original product 
that they went viral for in the beginning. So,   I hope that the reality lives up to the hype and 
I am excited to try this one because if it doesn’t deliver, then I’m done buying the Kahi Balms in 
general. And then we got a perfume or a bottom mist. This is the Body Fantasies Cotton Candy Body 
Mist. And this was a really cheap purchase over at Don Quijote. Generally, when you bring perfume 
on your trip, you bring a big glass bottle and you use a small fraction of it, which isn’t very 
effective when it comes to luggage weight. So,   I wanted to get one of these cheaper plastic 
mists just to smell good on my trips. This one has a really sweet scent. It is extremely sweet. I’d 
forgotten how sweet it was. May even be too sweet, but I do like sweet fragrances. I wonder how 
long this one will last for. Maybe several hours,   considering how strong it is. So, this one 
was kind of a standout product in terms of how powerful the scent was. And I wanted to actually 
make a difference when I buy something. And also,   when it comes to fancy perfumes, not only do you 
add a lot of luggage weight when you’re bringing one of those on your trips, you also risk things 
getting destroyed if you don’t package it nicely   because people don’t really take good care of your 
luggage when you’re traveling. So, I wanted to be able to smell good on my trips, but not risk 
as much when it comes to my fancy perfumes and not rack up as much luggage weight. and this was 
the perfect solution for it. It does smell really strong though, maybe a bit too much. Next, we are 
moving over to hair products. And I only got two this time. I’m trying to practice moderation when 
I shop because I don’t want to spend excessive amounts of money and I want to focus on things I 
actually need. So, that is why we only have two hair products here. and we only got one of each 
because although these two are viral products that are very popular in Japan, I have no idea if they 
will work in my particular case. So, it doesn’t make sense for me to buy five of these and five 
of these just to go home and see that oh my god, they don’t work for me. Now that I’ve tried them 
a little bit, or at least I’ve tried this one,   I know that this one works very well for me. 
It does wonders for my hair. This is the and honey deep moisture hair oil. And listen to this. 
This one can actually replace my Moroccan oil, which is like three or four times more expensive 
for the amount you get. So, I will be stocking up on this one during my next Japan trip. And I 
will not buy as much of the classic Moroccan oil because that one is a lot more expensive for what 
you’re getting and it’s really not necessary now   that I have discovered this one. But I’ve been 
looking for a good hair oil for years that could replace the Moroccan oil because I felt like I was 
spending too much on hair oil and it doesn’t make sense for me because as always I want to be cost 
effective so I can use my money on experiences   instead of things. But that’s a different story. 
This & honey deep moist hair oil is a lifesaver for my hair. It has done a lot for me so far, 
although I’ve only owned it for a couple of   weeks and I will be repurchasing this. As for this 
one, this is a very viral product. It is the Fino Premium Touch Hair Mask and I have yet to use it. 
I will use it before releasing this video and I will write a little text here on how I feel about 
it and if it is worth buying or not. I am excited   to try it and I’ve heard great things about it. 
So, this is essentially just hair stuff. But if you’re interested in makeup, you’re probably 
interested in hair stuff, too. So, I got most of   my hair stuff in Shibuya 109 and then I also got 
a lot of it in Shin-Okubo, Tokyo’s Korea Town. I do like using a lot of stuff in my hair to keep it 
neatly in place. I got this one right here today, which is also from Shibuya 109, but it is from my 
previous trip in 2023. Here are a few more bits and bobs that I got during my most recent trip 
to Japan. This one, this one was only 300 yen, which tells you a lot about how good the price 
point is for this type of product. That’s why I   stock up and get a lot of them there because they 
are a lot more expensive in the West. We also got this one. Very cute to have with various clothing 
items in neutral colors. You will see that we have neutral colors in 99% of the cases here. These two 
belong together. There is one more. This one. So this is what it looked like when it came. I have 
started using a few of them. Another one that is really affordable. 500 yen for these three. And 
then we got this one. You’re supposed to put this at the very top of your hair like this. And then 
we got this big one which you can use to put your hair back. Also really nice. Goes with everything. 
These things are especially good for an office setting where you need a lot of variety to what 
you look like, but you don’t really have that many   options on how to add that variety because you’re 
a bit restricted in terms of what you’re wearing. To me, as a lawyer, these things are golden. It 
adds just the amount of variety and fun that I need to elevate a look without being too much 
for client meetings, presentations, and those   sorts of things. I also got these earrings. Very 
neutral. Goes with everything. This was 990 yen, which is very affordable for what it is. Another 
beige ribbon like this. Goes with everything. I also got this one. Another very affordable item. 
I do feel like this one is a little bit too small for my hair. I have quite thick hair, so it 
takes something bigger to put it all back. Sort of like this one. So, this one was a little 
bit more of a mistake in my case. I don’t really   know what to do with it. It can’t really hold 
all of my hair up. And then we got this one, which is likely to be a similar situation because 
it is just the same size. I think I just have to put up less hair at the same time if I decide to 
wear this. That may look a little bit silly. And then we got a white ribbon like this for the 
hair. Has this kind of attachment in the back.   This one was 300 yen. Very affordable, too. It’s 
like $2. Beige one like this. Goes with pretty much everything. quite similar to this one, but 
at the same time, it’s not. I’ve gotten a lot   of use out of this one already. I thought that 
these two were quite cute for winter. I got them in a random shop in Harajuku. It is this one. 
And also this one. I feel like they are a lot more winter appropriate and would look really cozy 
with sort of a white jumper and putting your hair up like this. It would be a really nice vibe. 
Then we got a few more from Shibuya 109 here. I think this was just a repurchase of something 
very similar to what I’m already wearing here. You see it like this. Uh because I thought that this 
one was getting a little bit torn apart because they tend to wear out quite fast. It’s not the 
best quality and you use it a lot. Especially   this section goes crappy quite fast. I got a 
black one too and also a white one. I feel like this is exactly the same as I got here. I think 
it is the same store too. And then this one is a little bit nicer in terms of quality and still 
very affordable. 300 yen. Such a steal. But yeah, get a lot of these things if you’re into it in 
Japan. It is truly the best place to get it. But that is it for this makeup haul. And it is it for 
my general shopping series from Japan. I hope you enjoyed it and if you did enjoy it, make sure 
to watch my other two shopping videos. one is   loaded with fabulous tips for how to get the most 
for your money in Japan without overspending. And you’ll get tons of practical tips, a lot of 
tax-free tips as well, how to use ATMs in Japan, how you’re going to get the most possible value 
out of your shopping in Japan, and how you’re   going to be super prepared for it and make the 
best decisions and avoid getting overwhelmed, of course. Then we also got my skincare video, 
which is a bit more similar to this one. I dig very deep into the skincare market in Japan, 
my best tips for finding good skincare for you,   how to avoid getting overwhelmed in those 
situations as well. And I also go through my own haul and what I focused on during my own 
trip. And if you want more tips on how to maximize your travels and get the most possible value 
out of your trips, tips from Japan, Thailand,   Europe, and many other destinations, make sure to 
subscribe and I’ll see you in my next one. Bye.

Are you getting overwhelmed by all the make up options in Japan? Here are my favourite stores, brands as well as what I got on my recent Japan trip. I share what’s worth it and what isn’t, and how to get the most value of your money while shopping. Don’t forget to check out my skincare video and general Japan shopping video for even more valuable tips!

BEST STORES/LOCATIONS:
Don Quijote
Matsumoto Kiyoshi
COSME
Shin-Okubo
LOFT
Tokyu Hands

FEATURED PRODUCTS:
BASE
LANEIGE NEO Cushion Matte Foundation
Cezanne poreless concealer (primer)
CANMAKE Color mixing concealer (swatch)
LANEIGE neo essential blurring finishing powder
FASIO Airy Stay Powder
CANMAKE Marshmallow Finish Powder
Cezanne Poreless Powder + refills
VT Cica no sebum powder

EYES
Cezanne Eye Make Base
Jill Leen mini eyeshadow palette ht02
ISEHAN Kissme Mascara
ISEHAN Kissme heroine make liquid eyeliner
MINUM Eyeliner
Dejavu Fiberwig mascara
CANMAKE 3 in 1 Eyebrow pencil
Cezanne drawing double eyelid eyeliner
Powder Pencil Bbia Banana Milk

Finish
KOSE Make keep mist cool edition
Cezanne Make Fix Mist

Nails
Canmake Gel Volume Nail Top Coat
Canmake Pink Nailpolish
Country & Stream Honey Nail Treatment oil
Otaru nail file
Gel Me 1 Gel nail Polish
Ohora Semi-cured Nail strips (LOFT, HANDS, COSME & PLAZA)

Other
KAHI WR bounce multi balm
Bodyfantasies cotton candy mist
FINO premium touch hair mask
&honey deep hair moist oil

Hair accessories

WATCH NEXT:
Your Japan Skincare guide: https://youtu.be/Wn8mZlgMGHM?si=VEP6-mTr_XTUgx9m

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