We’re very pleased to share the second in our series of IMEX Citizen-centred Destinations interviews, focussing on Estonia. Each of the three interviews shares a different destination perspective on setting policy during a global pandemic; the importance of a citizen-centred approach; planned destination strategies with relevance to business events and how best to align business events strategies with policy priorities.

Recorded in Spring 2021, this full-length interview features Liina Maria Lepik, Director of Estonian Tourist Board at Enterprise Estonia and Kadri Karu, Managing Director, Estonian Convention Bureau, interviewed by Martin Sirk, Owner, Sirk Serendipity.

Our sincere thanks to the Estonian Convention Bureau for their support!

IMEX runs two extraordinary business events (Frankfurt and Las Vegas) that combine business, networking, learning and FUN. We live (and love) to serve and champion the events, meetings and incentive travel industry all over the world.

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